Friday, March 29, 2024

Nakuru crowns Smirnoff Battle of Beats Season II Winner

The Smirnoff Battle of the Beats season II crowned Edwin Gitonga a.k.a Rajyz the Deejay the second winner of the hotly contested deejaying competition. All winning DJ acts will walk away with a MacBook pro laptop, a flight case and a 2TB hard-discs.

 Barely two weeks from the inaugural season opener in Thika, the DJ talents did not disappoint in Nakuru, with over 100 DJs turning out for the one-day audition session where the final six went toe to toe bringing the crowd at Club Sebs to their feet in pulsating battle that saw Rajyz the DJ come out victorious as the undisputed Smirnoff Battle of Beats Nakuru edition champion.

Nakuru crowns Smirnoff Battle of Beats Season II Winner
Rajyz The DJ (Overall Winner Nakuru) – Bizna Kenya

 Rajyz the Deejay becomes the second overall winner of the Smirnoff Battle of the Beats season II deejaying competition that will see other aspiring Deejays battle it out in the other three remaining editions in Kisii, Mombasa, and Nairobi. The new regional format of the competition has already seen hundreds of participants audition for the competition boding well the remaining regional competitions.

 Speaking in Nakuru, a key judge in her second season, DJ Mellow expressed her excitement at the talent level in Nakuru urging more Dj hopefuls to audition for the remaining editions to get the opportunity compete at the highest level.

 “We are excited to be here in Nakuru as we have witnessed some epic battles and fierce rivalries during the of Smirnoff Battle of the Beats Nakuru edition. The talent pool around the different regions in country is enormous and we are encouraged by the turnout of Kenyans during the auditions process. We are employing even more Dj hopefuls to audition and get the opportunity to participate in this new entertainment wave that is Smirnoff battle of the Beats.,” said DJ Mellow.

 Throughout the competition process, key mentorship skills the contestants will receive will center around music production, personal imagery and branding, financial planning, entrepreneurial capacity building among others key competencies.

 Speaking also at the event, KBL Smirnoff Brand Manager, Christine Kariuki expressed her excitement for the upcoming editions as it will provide opportunities for them to interact with their millennial target consumer through their passion points.

Nakuru crowns Smirnoff Battle of Beats Season II Winner
L-R DJ Hypnotiq, Anthony Mwangi(Shopper Manager Vodka EABL), Christine Kariuki (KBL Smirnoff Brand Ambassador), Rajyz The DJ (Overall Winner Nakuru), DJ Mellow, W The DJ – Bizna Kenya

 “As KBL we are encouraged by the reception of the second season of Smirnoff Battle of the Beats. The editions in Thika and now in Nakuru have been successful with a huge turnout by both fans and Dj hopefuls alike boding well for the remaining regional finals. We feel this is an ideal platform for our millennial consumers to continue to express themselves on this national platform said Ms. Kariuki.

  The next phase of the competitions will head to Kisii, Mombasa and Nairobi in the coming weeks where fans will get the opportunity to see their favorite DJ’s like Mellow, Stylez and Hypnotiq and some of the best Kenyan deejaying talents delivering electric and engaging performances on this unique stage.

 The competition is part of the larger Smirnoff Mix Experience, an ongoing cross-country sensitization campaign to educate consumers on their perfect cocktail options including the Smirnoff cocktail serve.

 

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