With just 4 weeks to go until the 2022 FIFA World Cup fixture kicks off in Qatar (Qatar vs Ecuador), Kenyans have been treated to some good news.
AFS international in collaboration with MediaMax Network and Radio Africa Group has announced that plans are underway for the launch of the official FIFA-branded public viewing events of the FIFA World Cup 2022™ on behalf of FIFA.
Coca-Cola awards final ticket to Qatar World Cup in consumer promotion
“This is the first time FIFA has granted these rights in Kenya. We are excited to partner with Kenya’s leading media networks, Radio Africa and Mediamax Network to deliver a once-in-a-lifetime experience for Kenya,” said Andrea Silva, Chairman of AFS International based in Switzerland
The public viewing events will include public screenings of 28 FIFA world cup matches in 7 fan parks across Kenya. The events will be hosted in Mombasa, Nairobi, Nakuru, Kisumu, Eldoret, Meru, Machakos and other cities and towns.
Football is one of the best ways of bringing people from different backgrounds together and is a good way to provoke conversations with strangers. The FIFA World Cup 2022™ Fan Parks in Kenya will have big screens and world-class sound systems to enable viewers to see, listen and enjoy the games for the entire world cup period.
“The FIFA 2022 World Cup screenings are an amazing opportunity for connection, engagement, friendship, and the bringing together of Kenyans of every political persuasion, ethnicity, religion, or gender,” said Radio Africa Group CEO, Patrick Quarcoo.
“We expect hundreds of Kenyans to turn out and watch the action in the amazing Fan Parks across the country,” he added.
Entry to these fan parks will be free but ticketed. Joining Kenyans in watching the FIFA World Cup at the allotted fan parks will be Kenya’s biggest celebrity radio, television and social media stars, top political figures and business leaders.
“We invite the major brands in Kenya, the counties, parastatals and businesses to join hands with us. The Fan Parks will allow companies to engage consumers and activate their brands directly over the whole of the FIFA World Cup 2022™ screening period.” Said Ken Ngaruiya, CEO MediaMax Network Limited.
10 Facts you didn’t know about the World Cup Trophy