John Kirumba

Coca-Cola Launches JAMII: its New Sustainability Platform in Africa

Today, Coca-Cola Africa Operating Unit (“AOU”) and its bottling partners announced the launch of JAMII, the new Africa-focused sustainability platform. The platform houses the Company’s existing and new sustainability initiatives. Through this signature platform, Coca-Cola hopes to attract like-minded...

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What is blocking your customers’ path through the sales funnel?

The sales funnel is the path your customer moves through from initial attraction and interest all the way to...