Digital marketing
Social commerce next big thing after rise of ‘influencers’
Influencers in Kenya: Social commerce, a cross- integration of eCommerce within social media functionalities is expected to rise rapidly in the next years, findings...
5 Ways To Find Your Niche Online Influencer
The field of digital marketing is one of the most effective fields for so many reasons. It has helped businesses, acquire clients, it is...
Why Africa is world’s next e-commerce hub
Africa is the world's next e-commerce hub. The continent holds unexploited potential in digital trade that will not only impact lives, but also change...
Email Etiquette – A Professional’s Perspective
Email Etiquette - A Professional's Perspective By Millicent Mello, An Experienced Banker And Business Writer
Recently I found myself in a situation that required that...
Infographic: The A to Z of sending money across the world via M-PESA
It is now possible to send and receive money from across the world on your mobile phone. This follows a money transfer partnership between...