Guinness Smooth has kicked off its latest campaign “Easy Going, Smooth Flowing” which celebrates the smooth taste of Guinness smooth and the easy-going vibe that Guinness Smooth drinkers get to enjoy with friends.
The campaign kicked off with a “Smooth flowing” night at Thika Road Mall (TRM) rooftop on Saturday 8th October. Guinness Smooth fans got to enjoy a series of musical displays from Wakadinali, Chris Kaiga, Le Band, Veryl Mkali Wao, DJ Gibbz Tha Daqchild, and DJ Sir M.
The night also saw attendees enjoy a series of Guinness Smooth experiences that brought squads together to enjoy smooth vibes, smooth music, smooth gaming, and smooth looks.
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The “Easy Going, Smooth Flowing” campaign encourages consumers to tap into their playful side as they kick start their evenings with friends whilst enjoying an easy drinking beer full of flavour.
Present during the event, Guinness Marketing Manager, Wanjiru Murage said
“Guinness Smooth wants to celebrate the EASYGOING nature of younger consumers. We know that young people are always looking for new ways to interact and enjoy their time with friends and so the EASY-GOING, SMOOTH-FLOWING campaign is all around facilitating this through providing a readily available experience that brings all the vibes”
Over the next few months, Guinness Smooth will hold many more “Easy Going, Smooth Flowing” parties in various regions so keep an eye out on the Guinness Instagram page to find out more.
Please drink responsibly