Eric Rotich, 26

Business Idea: Matching Undergarments for men [like lingerie]

Category: Fashion

“My business idea is called Soxy Underwear, its a new company I am starting that produces matching socks and boxers/briefs. For me to actualize the idea I just need funds so that I get into the production, marketing and distribution… part which blaze has helped.

My experience at the boot camp was amazing I learnt a lot, from the mentors’ Joy Kendi and Nick Ondu…. I got to interact with other creative minds, listen to their brilliant ideas and also learn from them.”

Joseph Kariuki, 20

Business Idea: Rap/Freestyling and Merchandising

Category: Music

“Blaze BYOB Eldoret Creation Camp was enjoyable, competitive and a learning experience. The mentors were extremely friendly and helpful.

My business idea is about transforming Kenyan music from local to international by first laying down a strong foundation locally. My business will focus on educating and changing the society by preaching positive vibe through my rapping talent and my movement named JYMA. Once established, we will sign up musicians, create a clothing line where our merchandise will bear our logo, then sign a contract with electronic companies for them to design electronics with our logo. We will also buy ideas from the youths and make them partners in the co-operation by offering them shares in the company.

I am planning on saving the cash in a bank with high rates so it can earn interest that will help in jump-starting my project.”

We congratulate each of the winners and every youth who participated at the Blaze BYOB Elodret creation camp.