The third edition of the Safaricom Twaweza Live experience concluded with a concert at the Mombasa Sports Club bringing together notable Kenyan artistes. The concert also featured coast-based stars Susumila and Bango legend Mzee Ngala.
The Coast edition kicked off two weeks ago with various activities including base station and dealer outlets launches, a free medical camp, CSR activities, campus takeovers and a local talent search competition. It also featured youth mentorship programs courtesy of the BLAZE BYOB summit.
The main concert on Saturday attracted close to 20,000 people with the entertainment lineup featuring the likes of Redsan, Kris Darlin, Fena Gitu, Nyashinksi, Mercy Masika and King Kaka. Cheering the crowd on was Comedian Njugush and hype man Alemba,
To top it all up Deejays Joe Mfalme and Deff kept the crowd dancing until 6am.
The campaign which began in May will culminate in November and focuses on making a positive impact in the lives of Kenyans by delivering relevant products and services, providing world class entertainment and ensuring that impactful investments are made in different communities across the country.
The first edition in Eldoret saw over 15,000 people turning up for the music concert, and over 2500 people attending the free medical camp. In Meru, the medical camp turnout was over 2800, while the music concert had over 16,000. In Coast over 2,500 residents visited the medical.
The Twaweza live series will proceed in Kisumu, Machakos and finally, Nairobi in the next few months.