There is immense potential for the growth of the tourism industry in Kenya. Agriculture and tourism are Kenya’s major economic areas. However, there are still many ways in which Kenya can improve its tourism industry and realize its full potential.
Tourism in Kenya
People have long been attracted to visiting Kenya because of its culture, the possibility of adventure, its art, and rich heritage. Coastal Kenya has been one of the most popular tourist spots. You get to see spectacular sites, the Vasco Da Gama Pillar, Fort Jesus, and the ruin of Gedi. The Kenyan beaches are also very popular. It is important to preserve the beaches and coastal places. The coral reefs have been affected by tourism. Hence, it is important to be aware of the negative impacts of tourism and address such issues.
In order to ensure a steady stream of tourist flow into the future, it is important now more than ever for Kenya to pay attention to the ecological concerns around tourism. Climate change is one of the biggest problems that Kenya’s tourism industry faces. Kenya’s weather is characterized by many fluctuations. This can be detrimental to the growth of the tourism industry.
European tourists, in particular, have always loved Kenya for its warm weather. But with the rise in sea levels and heat levels, this will not be a longstanding trend. Climate change can most certainly affect business. The constant unfavorable changes in weather can have a deep impact on the infrastructure, communication and overall tourist experience. It will also affect the jobs as travel to Kenya becomes more of a seasonal thing.
Kenya has always drawn a lot of tourists to its beautiful Mangroves. But it is important not to let industrial interests by way of deforestation get the upper hand. The existence of the Mangroves is vital for tourism and the ecology of not just the country but the entire world. Global warming is one of the biggest threats that this generation and future generations will face.
Kenya is undoubtedly a great investment hub and shows a remarkable entrepreneurial culture. It has a great work atmosphere. But it is important not to lose awareness of climate change and global warming. The Government must be proactive in ensuring that the business environment isn’t detrimental to Kenya’s interest.
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With more foreign industries making their way into Kenya, they are likely to bring foreign workers and hire foreign employees. The Government needs to keep the interests of its citizens in mind. Projects by international companies shouldn’t be allowed to the detriment of the interests of the locals. This is very important because many Kenyans rely on tourism for their very livelihood.
It is important not to let big companies alone thrive. The Government needs to ensure that there is no unfair competition or monopoly in the tourism sector. The locals need to thrive with their small businesses as well. Local handmade jewelry, blankets.
While rural tourism is a fascinating experience for tourists, it is important to be sensitive to the needs of the locals. The Government must strive to keep the culture, customs and traditions alive and maintain the places of worship. Kenya has a distinct cultural identity. Hence, preservation of culture and proper funding is essential to keep Kenya’s identity intact.
Conversation efforts must be made to ensure that local communities are not unfairly evicted from their land for economic interests. There has also been the trend of community tourism where the tourism companies unfairly treat Kenyan people, like the Maasai people.
There is also the trend of the tourists themselves being harassed by the locals. Sex tourism has also been an unfortunate occurrence in Kenya, where young girls are forced into sex tourism out of dire poverty. Child exploitation is also a practice that is still prevalent. The Kenyan Government has made great efforts to curb this trend which can affect the image of Kenya.
There are huge promises when it comes to the growth of the sports culture in Kenya. Many sports events like marathons, horse racing, water sports, polo, and rugby are held. This can be a great tourist attraction. Kenya is gradually seeing a rise in its sports betting culture as well. Kenyans love to gamble. With increased mobile penetration and better internet connections, it is no surprise to see Kenyans enjoy their favorite online casino games, which are reviewed by Slotsformoney.com and participate in tournaments as well.
Wildlife tourism is also one of the biggest tourist attractions in Kenya. Safaris are very common among the tourists who visit Kenya. But with the rise in global warming and other climate challenges, wildlife is being threatened. Poachers are also threatening wildlife.
Transportation of tourists and pollution is also likely to affect the wildlife habitat in the long run. Hence, it is essential to preserve wildlife and find ways to curb pollution. It is also essential to find alternative products and services to sell to tourists that are not good for nature.
In Conclusion
Kenya needs to go for sustainable tourism. Although Kenya has its share of economic problems, it is blessed with resources that, when properly utilized, can certainly make the Kenyan economy thrive to its fullest capacity.
