Wandia Gichuru Lions Den: Entrepreneur and angel investor Wandia Gichuru is set to leave entertainment and investment show KCB Lions Den. The co-founder and chief executive officer of Vivo ActiveWear is leaving the show after two seasons.
One of the reasons why she is leaving is time. “The challenge for me was the time needed, and my own business is still in the growth phase. I recognised that having done it for two years, it was time consuming – not just the filming part, but following up on entrepreneurs’ deals and conversations,” she says.
She also noted that the show was more than just an entertainment program.
“I think it’s much bigger than just a show. Apart from offering entertainment, it’s an opportunity for people to learn. I mean, I love it,” says Ms. Gichuru.
She also expressed hope that she’ll make a come back in future seasons. “I hope I’ll come back. I’ll be watching keenly because I know it will get better and better,” she said.
When asked about her parting shot advice to budding entrepreneurs, Ms. Gichuru said:
“You should get your product out into the market sooner than later. Most people spend a lot of time in the concept stage.Until your product gets to the target clients, you’ll never get to know if it’s what people really want. They say if you’re not embarrassed by your first product, you’ve waited too long.
When I look back at some of the designs for Vivo that we put out there back then, I’m like, that was so bad. But we needed to do that so we could understand early enough what people wanted.The best market intelligence is from the market itself. Ideas are not worth much until they’re implemented. But above all, you need to have fun with whatever you’re doing,” she said.