Tree Planting Social Initiative in the Heart of Mathare
Mathare, Nairobi
The partnership between 1xBet and Mathare United FC is turning vision into action. Their first joint project will be a tree-planting initiative in the Mathare area — the birthplace of the club and a community now in need of support, environmental care, and new energy. This month, representatives from 1xBet, players, coaching staff, and volunteers will gather to plant 50 young trees and help make the neighborhood greener, cleaner, and more livable.
Founded in 1994, Mathare United FC has become a symbol of resilience and belief in the future — from the slums to the Premier League, from youthful dreams to national victories. The club continues its mission of change through sport.
“Our partnership with Mathare United FC is an investment in the future. We want to help talented youth realize their dreams through football,” 1xBet representative stated.
1xBet in Kenya: A Green Initiative
For 1xBet, this project is both an environmental initiative and a sign of respect for the community it works closely with. Mathare is not just a spot on the map — it’s home to dozens of young players, coaches, and fans. Greening the neighborhood is a contribution to the health, comfort, and future of the community — something 1xBet is committed to not just with words, but with tangible actions.
“We believe that responsibility means action. And action starts with simple things — like planting this tree together today,” added a 1xBet representative.
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Players from Mathare United FC , their coaching staff, 1xBet brand representatives, and local community will all take part in the event. In addition to planting trees, branded 1xBet merchandise will be distributed — a pleasant bonus and a recognizable symbol of the campaign.
This initiative is just one part of 1xBet’s broader vision for social responsibility in Kenya. Together with Mathare United FC , the brand is already implementing a long-term program to support youth football. Tree planting is another step in showing care not just for the game, but for those living around the stadium every day.
1xBet is building a long-term social strategy in Kenya — supporting youth sports, promoting education, encouraging responsible betting, and investing in local community development. The brand continues to show that football is not just a game — it’s a tool to change lives.
Investing in the Future — Together with the Community
Mathare is more than geography — it’s a community, a history, and the place where it all began. That’s why 1xBet and Mathare United FC have joined forces to give something back to their beloved neighborhood: more opportunities, more care, more greenery. The tree planting campaign is just the first step. The goal is not only to green the area, but also to set an example of social responsibility through simple, accessible actions.
Follow 1xBet Kenya and Mathare United FC on social media to see how sport and community are changing the world together!
https://instagram.com/1xbet.co.ke/
https://www.facebook.com/1xbet.co.kenya/
https://twitter.com/1xbetkenya_
