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P. Diddy is world’s highest paid rap star after earning Ksh. 6 billion in 12 months

P. Diddy is world’s highest paid rap star after earning Ksh. 6 billion in 12 months

Rapper Sean ‘P. Diddy’ Combs led Forbes’ list of the world’s highest paid stars in hip hop music on Tuesday, edging out Jay Z and Drake for the top spot.

Harlem native Combs, 45, made an estimated $60 million (Ksh. 6 billion) between June 2014 and June 2015 according to Forbes’ calculations, from investments outside of music, such as his TV network Revolt and Ciroc vodka.

Sean "Diddy" Combs arrives at The Weinstein Company & Netflix after party after the 71st annual Golden Globe Awards in Beverly Hills, California, January 12, 2014. REUTERS/Danny Moloshok
Sean “Diddy” Combs arrives at The Weinstein Company & Netflix after party after the 71st annual Golden Globe Awards in Beverly Hills, California, January 12, 2014. REUTERS/Danny Moloshok

His albums includes 2001’s “The Saga Continues” and 2010’s “Last Train to Paris,” and he’s working on a new record.

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In second place is rap mogul Jay Z (real name Shawn Carter), the 45-year-old founder of Roc Nation music group, who earned an estimated $56 million from business ventures in music, sports and lifestyle. His 22 shows with his wife, singer Beyonce, helped boost his earnings, Forbes said.

Canadian rapper Drake, 28, came in at No. 3 with $39.5 million, the bulk of which came from touring, as well as high profile endorsements from Sprite and Nike.

Nicki Minaj was the only woman to crack into the top ten of the highest paid hip hop acts, coming in at No. 9 with $21 million from touring and endorsements.

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Forbes calculated its list using pre-tax income figures from factors such as record sales, touring, streaming and endorsements using data from Nielsen SoundScan, the Recording Industry Association of America (RIAA) and interviews with managers, lawyers and in some cases, the artists themselves.

Other hip hop moguls in the top ten, all of which hail from North America and Canada, include Beats co-founder Dr. Dre and rappers Eminem and Kanye West.

 

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