This feature on marketing through brand infuencers in Kenya was first written and published by Bob Oyier: If you own a brand, celebrities are just good for visibility, not driving sales. Except one celeb.
Micro and Nano influencers are the best...
After years of demands from the Arsenal faithful that the management invests more funds in the team, the club’s hierarchy has finally responded in the affirmative and the results are there to see, with nine wins in 10 league...
With 10,000 layers and 30 dairy cattle, Susan Chege’s Hilltop Agribusiness Enterprise in Lanet, on the outskirts of Nakuru town, is a remarkable spectacle.
The farm, which sits on half-acre, has been operational for 12 years, with the former high...
There is a huge problem with a part of Kenya's financial system that the Central Bank of Kenya has completely turned its back on. The micro credits loan sector.
Thousands if not millions of unsuspecting borrowers are losing their entire...
John Chege has been farming for 15 years having started with a few animals. He keeps dozens of cows on three different 50 by 100 plots.
On the first farm, Chege has about 40 heifers aged from three to 18...
BY BBC: Liz Truss has dramatically resigned as prime minister after just 45 days in the job.
The PM said her successor will be elected in a Tory leadership contest, to be completed in the next week.
Tory MPs urged Ms...
Stephen Musyoka works at Clearscan Medical Solutions as a clinician and sinologist. He also doubles up as the chief executive officer for the medical clinic business based in Nakuru.
I started this business in 2018. Prior to this, I was...
Dairy Farm Kenya: With only Sh. 10,000 and eager to venture into dairy farming, life looked rather bleak for Peter Njoroge. That was in 1992.
But the inadequate capital to establish a dairy enterprise did not deter the farmer from...
The Kenya Defence Forces (KDF) is the military of the Republic of Kenya.
Established in Article 41 of the 2010 Constitution of Kenya, KDF is tasked with defending the country and its interests against external armed threats.
The Kenya Army, Kenya...
Garden peas farming in Kenya: At a time when farmers continue to decry dwindling yields as a result of poor seed varieties and diminishing soil fertility, one farmer in Molo is farming year round thanks to intercropping potatoes with...
