Leading business media platform Bizna Kenya has entered into a strategic partnership with one of Kenya’s top consultancy firms, WYLDE International, to promote Small and Medium-sized Enterprises(SMEs).
The partnership aligns with Bizna’s core purpose of improving the quality of life by marketing and promoting access to better goods and services. It will see SMEs access the right information for their business perfection and expansion.
With a strong component of entrepreneurship development, business coaching, access to finance support and financial management training, WYLDE International will contribute SME-focused content to be distributed through the various BIZNA channels.
Hailing the collaboration, WYLDE International Head of Marketing and Partnerships Robert Njenga said access to information plays a vital role in nurturing a robust startup enterprise.
”Provision of relevant knowledge is perhaps one of the quickest ways of impacting an entrepreneur’s life. However, it is simply not enough to provide that knowledge; it must be presented in a manner that connects and resonates with them,” said Njenga.
”We are incredibly excited to partner with a media company that not only understands entrepreneurs but also appreciates the critical role information plays towards the success of SMEs. Through this partnership, we intend to deliver much-needed expert SME-related content to millions of entrepreneurs.’’ He added.
List Your Business on the Bizna Directory and Reach Millions.
The collaboration between the two industry players will also allow one-on-one interaction between entrepreneurs, entrepreneurship consultants, and experts through SME Webinars and conference retreats.
The experts will speak to various aspects of entrepreneurship and respond to queries from participants to help them perfect their work.
”The Bizna retreat will be a 3-day, 2-night training and mentorship session for entrepreneurs and small business managers. Participants will be equipped with skills and competencies on choice topics and acquire essential business techniques. Retreat costs are to be borne by participants.’’ Bizna Kenya CEO Tonnie Mello said.
Hundreds of SMEs are expected to benefit from the development thereby promoting growth, jobs, and sustainability while boosting the Kenyan economy.
