CIC Asset Management (CICAM), a subsidiary of CIC Group has launched an upgraded CIC Invest App, that introduces real-time withdrawals and an integrated Chama (investment group) management tool, transforming how individuals and groups save, invest, and grow wealth.
With these enhancements, responds to the evolving needs of tech-savvy investors with cutting-edge financial solutions.
Speaking about the new development, Mr. Patrick Nyaga, the Group Managing Director and CEO at CIC Group said, " CIC is committed to continuously enhancing customer experience through technology and innovation. The revamped CIC Invest App underscores our dedication to delivering faster, more reliable, and more interactive financial services that align with our customers’ evolving needs.
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Designed to cater to the next generation of investors, the new CIC Invest App offers:
ï‚· Interactive onboarding guides for a seamless start
ï‚· Mobile payment integration for quick and secure transactions
ï‚· Instant reports & statements for real-time tracking
ï‚· Goal achievement celebrations to motivate investors
ï‚· A dedicated feedback section for user engagement
ï‚· Chama (investment group) management tools for effortless group investments
ï‚· Referral incentives to reward users for bringing in new investors
ï‚· Gamified savings challenges to encourage smart financial habits
ï‚· Investment calculator to provide indicative returns on investments
With over 150,000 Kenyans already using the previous version, the upgraded app is set to accelerate financial inclusion and inspire more individuals to take charge of their investment journey.
CIC Asset Management leads in unit trusts holding a 22% market share. It has KES 80 billion in assets under management and over 130,000 customers, including individual investors, SACCOs, pension funds, and corporates.
Speaking on the new innovative features, Mr Humphrey Gathungu, the Managing Director, of CIC Asset Management stated The financial landscape is evolving, driven by shifting demographics and a rising interest in investments. We believe this app will empower more tech-savvy Kenyans—particularly millennials and Gen Z—to take control of their financial future and build lasting wealth."
