Monday, May 6, 2024

Opportunities To Explore In The Vast DRC Market

As a young person fresh from college or university looking to establish yourself in a career, expand your world view or just venture into business, the East Africa Community (EAC) is proving to be an exciting bloc full of opportunities that are yet to be fully tapped into.

For the past few weeks, the airwaves have been full of news about how the DRC market has ascended into the EAC and what this means for the other member states. We take a different angle and break this down for you as a young person in terms of education and professional career, entrepreneurship, and business and tourism.

Education and professional career

According to the Ministry of Education, Kenya has 102 registered public universities hosting about 452,089 students and graduating not less than 10,000 per year. This simply means that every new year, a fresh lot of 10,000 people enter the Kenyan employment scene looking for lucrative job opportunities.

Opportunities To Explore In The Vast DRC Market
Left to right: Ministry of Trade, Industrialization and Enterprise Development, CS Hon. Betty Maina, Equity Group Board Chair Prof. Isaac Macharia, Equity Group Managing Director and CEO, Dr. James Mwangi, and Kenyan Ambassador to DRC, Amb. George Masafu receives the Kenyan delegation at N’djili International Airport in Kinshasa, DRC. Source: Equity Bank Flickr: https://www.flickr.com/photos/equitybank/51715627070/in/photostream/

If you are a graduate fluent in English and Kiswahili with an added knowledge in French, then you should consider the DRC market as a potential market for employment. During the 2021 Kenya-DRC Trade Mission that was organized by Equity Group in partnership with the Governments of Kenya and DRC, we see Jackeline Wanja, a teacher at St. Marcel Academy in Lubumbashi sharing her experience after working in DRC as a tutor for over one year. Her experience is evidence enough that with the right skills and papers you can get employment in the DRC. This simply means that if you are a professional with the right training and the zeal to succeed, you now have an added market to transfer your knowledge and skill.

Entrepreneurship and business

With DRC’s ascension to the EAC, young people in business now have access to a market of nearly 100 million people. This means that if you are in general trade, selling basic commodities for use by households, you have a wider market reach. DRC alone has a population of nearly double what Kenya has. This means that if you are selling electronics, fast-moving consumer goods, or running a service like printing and cyber cafes, you have access to a larger customer base. This means that as a young person, the DRC market can be a potential market to venture into or expand your already existing businesses.

Equity DRC Mission: Trade mission was officially launched by the Vice-Prime Minister of DRC

The beauty of entry into the DRC is that young Kenyans have access to Kenyan-owned institutions that are already established in the DRC and which are likely to offer support and accelerate the growth of individuals and businesses venturing into the market. Such institutions include Equity Group a local Kenyan bank with operations in the DRC through EquityBCDC which makes account opening, cross-border payments, and linking of multiple accounts possible. In addition, there is also the DRC Kenya Chamber of Commerce which has been set up to bring together local Kenyan entrepreneurs and businesses as well as offer advisory services and market linkages within the DRC.

In addition, the DRC Ministry of Planning, National Investment Promotion Agency (ANAPI) is also well resourced to offer advisory services and license businesses while Kenya has an embassy in Kinshasa and two consular representative offices in Lubumbashi and Goma enabling easy access to localized services and advise.

Moreover, Jambo Jet, a local Kenyan airline, has also increased its flight schedule to DRC by having two direct passenger flights to Goma every week, and earlier this year, they also launched a cargo flight increasing the ease of access and exportation into the country.

Opportunities To Explore In The Vast DRC Market(From left) Jambojet Chief Executive Officer and Managing Director Karanja Ndegwa, Chief Administrative Secretary for the Ministry of Industrialization, Trade & Enterprise Development Hon. David Osiany, Chairperson of Kenya Private Sector Alliance (KEPSA) Flora Mutahi, and CEO of Kenya Association of Manufacturers (KAM) Phyllis Wakiaga during the launch of Jambo Jet Cargo in February 2022.

These are just but a few entities that are helping Kenyans set up in the DRC market and excel, a move that should offer great comfort for young people looking to explore cross-border trade and investment opportunities.

Tourism

Although many of us do not identify the DRC market as a touristic area, the country boasts of having diverse climatic conditions from the rain forests, the woodland savannahs, and beautiful lake and river shores particularly on River Congo and Lake Kivu which combined with DRC’s rich culture and music make the country a potential destination for tourism investment in the region. This means that young people supporting the tourism industry in form of tour guides, hoteliers, and entrepreneurs looking to establish tour companies that organize excursions or those looking to establish carnivals and play areas have an opportunity to grow and thrive.

The ascension of the DRC market opens up the world of possibilities for all of us and encourages us that if we dream it, we can achieve it. If you are a young person and are keen on understanding DRC and what it has to offer, then consult with the right partners and explore your options for penetrating the newest member state of the EAC bloc.

DRC MarketH.E Felix Tshisekedi President of the Democratic Republic of Congo (right) receives a memento from Prof. Isaac Macharia, Equity Group Board Chairman (left), and Dr. James Mwangi Equity Group Managing Director and CEO (center). Equity has committed to boosting investment in the country with an announcement of a USD 100M capital injection in EquityBCDC to enhance Equity’s capacity to fund development projects and large mining & manufacturing companies in DRC. Source: Equity Bank Flickr:  https://www.flickr.com/photos/equitybank/52001455568/

DRC Entry Requirements

Any foreigner looking to enter DRC will be required to have the following documents:

  • A valid national or international passport or another valid travel document with at least 1 blank page
  • A valid travel visa, Kenyans are also eligible for a visa on arrival
  • Yellow fever certificate
  • Currency restrictions for entry – 5 million CDF ($5,400)
  • Currency restrictions for exit – It is illegal to export CDF

In addition to the above, the entry, exit, residence, and movement of foreigners are determined by the following legal regulations:

  1. Ordinance Law No. 83-33 of 12th September 1983 relating to the police force for foreigners as amended and supplemented to date
  2. Ordinance Law No. 87- 281 of 13th August 1987, implementing Ordinance No. 83-33 of 12th September on the police for foreigners, as amended and supplemented to date
  3. Act No. 86-007 of September 1986 regulating the residence and movement of foreigners in mining areas

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