Majid Al Futtaim Launches Initiative to Support Seven Care Homes in Nairobi
Majid Al Futtaim, the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa, and Asia, has launched a donation drive through its Carrefour Kenya operation, to support care homes in Nairobi County.
The initiative saw Carrefour Kenya employees voluntarily donate over KSH 1.2 million — with Majid Al Futtaim matching their contribution with an additional KSH 1.2 million.
The combined KSH 2.4 million is being used to buy and distribute essential food and non-food items to seven elderly homes to assist and improve their livelihoods during the global pandemic. These homes are residence to over 2600 elderly persons, most of whom have no family or relatives.
Franck Moreau, Country Manager of Carrefour Kenya at Majid Al Futtaim Retail, said: “We are incredibly grateful for the generosity of all our colleagues here at Carrefour, who have passionately supported this initiative. This community-focused project emphasizes our long-term commitment to the health and well-being of the Kenyan community. We remain dedicated to helping those in need during these incredibly testing times.”
The donations include food items such as rice, cereals, sugar, oil, flour, maize meal; as well as basic non-food items including hygiene products including soap, detergents, disinfectants, and toilet paper. These items will be distributed over a one-week period, with employees from the eight Carrefour stores in Nairobi championing distribution efforts.
Carrefour is one of the largest hypermarket and supermarket chains in the world. The brand was launched in the region in 1995 by Majid Al Futtaim, which is the exclusive franchisee to operate Carrefour in over 30 countries across the Middle East, Africa, and Asia. Today, Majid Al Futtaim operates over 300 Carrefour stores, serving more than 750,000 customers daily and employing over 37,000 colleagues.
Carrefour operates different store formats, as well as multiple online offerings to meet the growing needs of its diversified customer base. In line with the brand’s commitment to provide the widest range of quality products and value for money, Carrefour offers an unrivalled choice of more than 500,000 food and non-food products, and an exemplary customer experience to create great moments for everyone every day.
About Majid Al Futtaim
Founded in 1992, Majid Al Futtaim is the leading shopping mall, communities, retail and leisure pioneer across the Middle East, Africa and Asia.
A remarkable business success story, Majid Al Futtaim started from one man’s vision to transform the face of shopping, entertainment and leisure to ‘create great moments for everyone, every day’. It has since grown into one of the United Arab Emirates’ most respected and successful businesses spanning 16 international markets, employing more than 44,000 people, and obtaining the highest credit rating (BBB) among privately-held corporates in the region.
Majid Al Futtaim owns and operates 27 shopping malls, 13 hotels and four mixed-use communities, with further developments underway in the region. The shopping malls portfolio includes Mall of the Emirates, Mall of Egypt, City Centre malls, My City Centre neighborhood centers, and four community malls which are in joint venture with the Government of Sharjah. The Company is the exclusive franchisee for Carrefour in a number of markets across the Middle East, Africa and Asia, operating a portfolio of more than 300 outlets.
Majid Al Futtaim operates more than 500 VOX Cinemas screens and 37 Magic Planet family entertainment centres across the region, in addition to iconic leisure and entertainment facilities such as Ski Dubai, iFly Dubai, Dreamscape and Ski Egypt, among others. The Company is parent to the consumer finance company ‘Najm’, and a Fashion, Home and Specialty retail business representing international brands such as Abercrombie & Fitch, Hollister, AllSaints, lululemon athletica, Crate & Barrel, Maisons du Monde and LEGO. In addition, Majid Al Futtaim operates Enova, a facility and energy management company, through a joint venture operation with Veolia, a global leader in optimised environment resource management.