Thursday, July 25, 2024

Most marketable courses in Kenya today

By Gloria Rebecca

After leaving high school, most of us look forward to joining universities, colleges, or technical institutions to continue with our education.

Of course, you already knew what you wanted to do after high school and yes most of us go for what we had planned to do. However, that is not the case for all of us.

Some of us did not reach the cluster points needed to take that specific course, or others might have changed their minds about what they wanted to do after high school.

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The course one chooses is determined by a couple of things like passion and the university the course can be taken from, but in Kenya, the biggest determinant is the marketability of the course.

Marketable jobs in Kenya must be relevant to the current job market and provide skills and knowledge applicable to the local economy. Below is a list of the top 10 marketable jobs in Kenya:


Medicine has been for a long time taken the lead when it comes to most marketable courses in Kenya.


When it comes to medicine, passion and patience are essential factors since it is rather tough and quite draining. People have been known to drop out mid-studies.

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Medicine is a marketable course because there is a shortage of qualified persons and hence this creates opportunities for holders of medicine degrees.


Under medicine, one can major in the following areas:

  • Surgery
  • Dentistry
  • Physiotherapy
  • Homoeopathic Medicine
  • Medical laboratory technician
  • Medical science

Digital Marketing

Digital marketing puts more emphasis on selling products and services in the modern-day space. These modern-day spaces include social media platforms emails, websites and video platforms.

Digital marketing is marketable because as companies are transitioning from conventional selling to marketing through digital platforms, they will require more people to create the marketing content and strategies for the digital space.

Careers to major in this field are:

  • Digital Marketing
  • Web design
  • Digital graphic design

Agriculture and related studies

Several Kenyan students have realized that the way we grow food in our country is not very sustainable and that the agricultural sector can be quite profitable.

This therefore means pursuing an agriculture-related course will open a lot of opportunities.

This sector is marketable because people will always want to eat and agriculture plays a major role in food production; hence creating a lot of opportunities for workers.

Some of the courses to pursue are:

  • Food science and technology
  • Animal Science
  • Agribusiness management


Just like medicine, nursing is also a very demanding course in Kenya with a lot of job opportunities.

Nurses work alongside doctors and clinicians to ensure patients receive the necessary medical care.

It is marketable because people are always falling sick and they need medical attention at all times.

The demand for nurses will always be there in both the private sector and public sector, hence more job opportunities.

Some of the nursing courses one can take are like:

  • Family Health Nursing
  • Psychiatric Nursing
  • Critical Care Nursing
  • Ophthalmic Care Nursing
  • Nephrology


This will ensure you work as a reporter or editor, or even create your blog that may end up giving you pay. This course is marketable, especially in the digital space.

Doing a course related to journalism also gives one insight into several fields including the history and ethics of journalism and the techniques to produce digital, broadcast and print content.

Fields to look at are:

  • Mass Communication and Journalism
  • Photojournalism
  • Radio and TV production.


Passion for justice and law maintenance is key when it comes to doing Law. A lot is going on in the country that needs lawyers.

There will always be individual-individual, individual-company, company-company, and company-state disputes that will need lawyers to solve the dispute creating a lot of job opportunities in the Law sector.

Fields to major in are:

  • Criminal law
  • Taxation law
  • Corporate Law and Management
  • Labor law
  • Women Studies and Gender.

Computer Science

Computer Science is broad and covers numerous aspects related to eh design, implementation and maintenance of various computer systems and technology.

Computer-related careers are like:

  • Cyber security analyst
  • Data analyst
  • Web developer
  • Software engineer
  • System Analyst

Civil Engineering

Civil engineering is one of the major engineering disciplines which is inclusive of designing, constructing and maintaining the natural and physically built environment.

Kenya is among the fastest-growing African countries. This means the rate at which construction projects are being approved and commenced is on the rise hence opening job opportunities for potential civil engineers.

Positions to look at are:

  • Building service engineer
  • Construction manager
  • Quantity surveyor

Real Estate Management

Real estate has been on an upward trend for quite a while now. This is shown by the numerous adverts that are being produced on real estate here and there.

Real estate management is marketable because with the growth of real estate comes several job opportunities.

Fields to look at are like:

  • Fintech
  • Construction
  • Real estate management
  • Mortgage companies


This course helps ensure that medicine and its ingredients are safe, effective and of appropriate quality.

This course is marketable because people are always getting sick which leads to a high demand for medicine hence there is a high demand for professionals in this sector.

Fields to look at are as follows:

  • Chemistry
  • Pharmaceuticals
  • Pharmacology
  • Human Biology and Psychology

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