TikTok is not only a fun video-sharing platform but also a source of income for thousands of creators in Kenya.
The platform is a good tool to grow followers and earn money through views, brand deals, and affiliate programs.
In Kenya, you need at least 10,000 followers and 100,000 video views in the last 30 days to join the TikTok Creator Fund.
However, creators with fewer followers can still earn through brand sponsorships, Live gifts from followers, Affiliate marketing, and Product promotion.
Live sessions are one of the easiest ways for TikTokers with few followers to make money. During live sessions, users receive gifts from viewers, which are converted into real cash, with some gifts worth thousands of shillings.
Alma Mutheu: I have made over Sh. 2 million since joining Tiktok
Below are some of the popular TikTok gifts and their Value in Kenya:
| Gift | Value (in coins) | Value in KSH |
| Rose | 1 | 1.1 |
| Panda or Italian Hand | 5 | 5.5 |
| Love Bang | 25 | 27.5 |
| Sun Cream | 50 | 55 |
| Rainbow Puke | 100 | 110 |
| Concert | 500 | 550 |
| I’m Very Rich | 1,000 | 1,100 |
| Drama Queen | 5,000 | 5,500 |
Higher value gifts include:
| Gift | Value (in coins) | Value in KSH |
| TikTok Universe | 44,999 | 49,498.9 |
| Seal and Whale | 34,500 | 37,950 |
| Sam the Whale | 30,000 | 33,000 |
| Lion | 30,000 | 33,000 |
| Dragon Flame | 26,999 | 29,698.9 |
