Monday, November 10, 2025
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SME

Why purpose should be a top strategic priority to grow your brand and business

Today, purpose-driven brands outperform those that are not. People want to feel that a brand has invested in them, its employees, the community in...

Jumia Announces Brand Festival Campaign to Promote Authentic Brands

Customers are set to benefit from the Jumia 2022 edition of the Brand's Festival, a campaign that is targeted toward promoting authentic brands at...

Njuguna: How high school hustles led me to start debt collection business

Joseph Njuguna Maina is the co-founder and CEO of Collectr Ke, a boutique credit risk management consulting firm based in Nairobi that provides pre...

Benaiah Wepundi: 21-year-old with Sh. 300k Airbnb business for University students

At 21 years old, Benaiah Wepundi is the founder of EasyHouse, a platform that helps connect university students with several landlords and hostels. Benaiah...

James Mwaura: How I used my Sh. 50,000 savings to start my business

James Mwaura is the founder and Sales & Technical Director at Epitome Panafrican Tech Ltd, an ICT systems integrator and reseller, dealing with computer...

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