Thursday, May 26, 2022

What Do You Write about? What is the Essence of Luminous Writers?

What Do You Write about? What is the Essence of Luminous Writers?

These are the kind of questions I encounter daily and I will gladly explain to you what is written and why writers write. I will also elaborate on how writers get paid and what determines good pay.

What Do You Write, Why then Learn?

Basically, you write SEO content and we train you on the same.

What is SEO Content Writing?

First, SEO is an acronym for Search Engine Optimization. SEO content (aka SEO articles, SEO web copy, SEO writing, SEO content) is a copy that is written precisely to drive traffic to a website and/or blog. This is accomplished using “keyword phrases” (explained below). The following is an example for illustrative purposes.

SEO Article Example

Pretend that you wanted to have your car key duplicated. To find a service provider, you would probably go to the internet and type in phrases like “re-keying”, “master key in Kenya”, and/or “duplication of car keys in Nairobi”. These are keyword phrases.

If you were the owner of this type of business, you would write or hire an SEO content writer to write articles with these keyword phrases. When I first started, SEO articles tended to be short — 300-500 words. Nowadays, longer content is more the norm; with 750 to 1,000 words being standard, and articles of 1,000 to 2,000+/words — classified as long-form content — which pays more.

When I started about 9 years ago, I would be paid Ksh. 250 for every 500 words. I used to have so many clients. As a result, I would be forced to outsource. However, I have now built myself. I have added lots of value to what I produce. For the same type of papers, I charge between Ksh.2000-Ksh.4000 each. Let me show you the kind of emails I receive.

EMAIL #1

Irene:

I need several high-quality articles for the following keywords [keyword phrases].

My junk car
Sell my car Ohio
Dispose my car
Towing services
Semi-truck
Truck
Selling my junk car Ohio

EMAIL #2

Irene

Here is the keyword list for client 2, for link building purposes.

Keywords for Client #2:

New York plumbers
NY plumbers
plumbers in New York
New York plumber
plumbing repair New York
NY plumbing
NY plumber
Plumbers in NY
plumbers in New York
Plumbing jobs in New York
New York air conditioning
New York heating
New York electric
New York air conditioning
New York heating
New York electric companies
HVAC NY

These are the kind of assignments I receive daily. With my high cost, I do not have many clients but the earnings are very high as compared what I received at the beginning.

As a writer, you must focus on quality and not quantity. My clients are very specific about what they want such that I can’t outsource. I have to write the content myself to meet their expectations. For this reason, I have had the same clients for over six years.

In writing, it is very easy to get clients but very hard to keep them. Thus, you should continuously renew your writing skills to avoid writing the same thing over and over, which would create boredom.

Therefore, we train our writers on how to craft eye-catching content that will rank high on the search engine. After the training. We connect our writers to the clients who are ever looking for seasoned writers for their sites. From there, we provide free platforms for them to source all future clients.

I always find it important to spread the knowledge, which will change a life somewhere. Our website is always open and very clear about what we do. For more, feel free to visit www.luminouswriters.com and then enroll for the upcoming classes.

You can get there, you got what it takes!

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