HACO Industries Kenya Limited, through its leading homecare brands SoSoft and ACE, has partnered with Mama Fua App to conduct a training and empowerment session in Eldoret aimed at equipping cleaning and laundry professionals with practical skills to enhance service quality and create sustainable income opportunities.

The initiative is designed to support individuals working in the cleaning and laundry sector, popularly known as Mama Fua – by providing professional training on modern laundry techniques, effective homecare practices, and the proper use of cleaning and fabric care products.

Through the training programme, participants gained valuable knowledge and hands-on experience that will help them improve efficiency, deliver higher-quality services, and expand their earning potential.

Speaking on the initiative, HACO Industries, Home Care Category Manager, Joan Chege noted that the programme reflects the company’s broader commitment to empowering communities and strengthening local enterprise ecosystems. “At HACO Industries, we recognize the important role that cleaning and laundry professionals play in households across Kenya. Through our partnership with Mama Fua and the support of our SoSoft and ACE brands, we aim to provide practical training and tools that empower these entrepreneurs to improve their services, grow their businesses, and increase their income opportunities.”

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The training offered by Cleaning School Kenya, a subsidiary of Mama Fua also provided participants with insights on best practices in fabric care, stain removal, hygiene standards and efficient cleaning solutions for housekeeping, safety & workplace hygiene using HACO’s homecare products. Financial literacy was also inculcated to ensure that sustenance beyond the training is achieved.

Mama Fua, a premier provider of high-quality cleaning and laundry services across Kenya, continues to champion professionalization within the sector by connecting trained service providers with households and businesses seeking reliable cleaning solutions.

A representative from Mama Fua, Stephine Nguta emphasized that partnerships such as this play a critical role in improving livelihoods and elevating service standards within the cleaning industry. “Empowering cleaning professionals with the right skills and tools not only improves the quality of services delivered to customers but also creates sustainable opportunities for individuals and families who rely on this sector for their livelihoods.”

The Eldoret training forms part of HACO Industries’ broader efforts to build stronger community partnerships and promote inclusive economic participation through skills development and entrepreneurship support. By combining product expertise with practical training, the programme aims to contribute to a more professional, empowered, and sustainable cleaning services sector in Kenya.

Land remains one of Kenya’s most lucrative investment options, offering long-term value and generally resisting inflation. Although a great investment option, many investors make costly mistakes due to the excitement of finally making a significant purchase. Consequently, it is during this time that investors need to be even more careful and consider the following factors before rushing to make any decisions on buying land.

1. Due Diligence

Due diligence is the foundation of making any land investment and this is where many go wrong. Why, you may wonder. While everything may seem just right, the seller and supposed owner of the property may not be the legal owner.  Therefore, before you fall for the price and location, ensure you do your own research on the plot of land you are buying. As you do your research, look for the green card of that land and evaluate who the owners are, the size of the land in question and any encumbrances that the plot of land may have.

Conduct an official land search at the Ministry of Lands or at the land registry to get the green card of the land. This search will reveal the following aspects of the property:

• The registered owner

• The size and location of the land

• Any encumbrances such as loans, caveats, or court disputes

Remember, never to rely on photocopies and verbal assurances on matters the title deed. Before you start the investment journey, ensure that ownership of the land is clear and the owners hold an original copy of the title deed to the said plot of land.

2. Location and Accessibility

When investing in land, it is not all about acquiring a piece of land, but about the location you are investing in. Besides just how prime a plot of land is, location also reveals how practical and valuable a plot of land will be in the future. Land near upcoming developments such as highways, railways, airports, industries and satellite towns appreciates faster than land in rural areas far away from social and economic amenities. A plot that is cheap today but inaccessible may remain cheap for years. Accessibility often determines whether land becomes an asset or a burden.

They say the best time to do a site visit is during the rainy season because you will learn about the location and accessibility of the land in question. This enables you to know how well drained the plot of land is and thus informs on issues like flooding and poor drainage.

Before you invest in that piece of land, ask yourself the following:

• Can you reach the land easily during rainy seasons?

• How far is it from the nearest town or main road?

• Are there signs of growth, such as schools, markets, or new developments?

3. Land Use and Zoning Regulations

Do you know that not all land can be used for the same purpose? In Kenya, land use is regulated by zoning laws that specify exactly what can be done on a property. To prevent legal issues, monetary losses, or project delays, developers, investors and homeowners must comprehend these regulations. Residential, commercial and agricultural land all have different uses and are governed by different laws. In addition to being required by law, following these guidelines is a wise choice that protects your investment and reduces risk. Buying agricultural land with the intention of commercial development, but without approval, can lead to fines or demolition.

Therefore, before buying that dream plot, confirm whether the land is zoned for:

• Residential use

• Commercial use

• Agricultural use

• Mixed development

4. Availability of Utilities

The availability of utilities indicates how far the plot is from amenities. Land should never exist in isolation. As an investor, you should be able to determine the distance to the nearest electricity connection and the distance to access to water. Other factors to consider include how well the drainage is and is there availability of internet connection? These aspects directly affect how soon and how affordably one can develop the land, especially for residential purposes. While a plot may seem affordable, if the utilities are far away, the cost of development quickly goes up and can exceed the budget.

To prevent this, always ask yourself:

• How far is the nearest electricity connection?

• Is there water on site, or will you need to drill a borehole?

• Are there existing sewer or drainage systems?

5. Soil Type and Topography

Who knew the type of soil and its topography could influence the stability and cost of construction? Truth is, what lies beneath the surface of that plot you are aspiring to buy actually matters more than you realise. This is because the type of soil in your plot influences the stability of your structures and the cost of building your foundation. Rocky or black cotton soil can significantly increase foundation costs, while on the other hand, land that is too steep may require expensive grading. Additionally, areas that are prone to flooding may limit your construction and development entirely.

Before making the commitment to buy anywhere, ensure you go on a site visit to identify the topography and type of soil of the area. This is because soil affects all the following aspects:

• Construction costs

• Structural stability

• Agricultural productivity

6. Access Roads

Remember landlocked countries? Well, do you know that your plot is landlocked if it has no legal access road? Now you know.

One major overlooked factor to consider while investing in land is how easily accessible your plot of land is. There are so many disputes that arise years after investing in a plot of land over access roads, as buyers are often told that access roads will be created later. Therefore, before investing, as you do your due diligence, ensure that all access roads to your property are clearly defined in public records and that the access is documented and recorded to avoid any parties claiming them later. Never assume that access roads are there or that they will be created later because they must exist first.

Confirm that:

• There is a clearly defined public or private access road

• The access is documented and recognised

• Any wayleaves for power lines, roads, or pipelines are clearly marked

7. Price Comparisons and Market Value

In real estate, cheap often turns out to be expensive. When a plot is priced unusually low, the excitement of a “good deal” can make it easy to overlook critical red flags. If an offer seems too good to be true, it usually is.

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Always compare prices with similar plots in the same location. Significant price differences may signal underlying issues such as ownership disputes, poor or inaccessible roads, or delayed or unavailable title documents. Affordable land does exist, but true value lies in transparency, not urgency.

Before you buy land, always:

• Take time to understand the market,

• Verify payment details

• Conduct proper due diligence before committing your funds.

8. Survey and Boundary Verification

Boundaries are not just suggestions but legal facts that define ownership and protect property rights. Unclear or disputed boundaries are among the most common causes of land conflicts and can take years to resolve through surveys, mediation, or lengthy court processes, which always have high legal and financial costs.

It is imperative to verify boundaries and beacons to avoid conflict in the future that would cost you your investment. This includes confirming beacon positions, reviewing survey maps, and ensuring the land corresponds with official records. Failure to do so can result in encroachment disputes, restricted use of the land, or even loss of a portion of the property.

Always ensure you engage a licensed surveyor to confirm:

• The exact size of the plot

• Boundary markers

• Alignment with survey maps

9. Payment Terms and Documentation

Even before you start making payments on your plot of land, you are required to sign an offer letter and a sales agreement, respectively. These two documents stipulate how and when you are required to make payments. While the excitement of finally owning your piece of land may be thrilling, avoid making cash payments without proper documentation. In land transactions, paperwork is your first line of protection. Every shilling paid should be clearly recorded, receipted, and supported by formal agreements to safeguard your investment and prevent future disputes.

Similarly, after completion of payment, transfer documents should be prepared to transfer ownership from the seller to the buyer and a title deed issued thereafter.

Always ensure that:

• A formal sale agreement is signed

• Receipts are issued for every payment

• Payment schedules are clearly outlined

• Transfer documents are prepared and acknowledged

10. Reputation of the Seller or Land Selling Company

Lastly and the most important factor, is to consider the company, agent or seller you are buying the land from. In this case, consider the seller’s years of experience, track record, customer reviews and level of transparency they uphold in their transactions. Always choose a seller who maintains professionalism and is registered and regulated by the responsible bodies. An organisation like Username Properties is registered to sell land and property for sale in Kenya and has been in operation for over 14 years. Remember, a reputable seller or land company will not force you into buying but instead will ensure a smooth, secure transaction that protects your investment.

A reputable seller or land-selling company will:

• Provide verifiable documentation

• Allow and encourage due diligence

• Offer clear timelines for title transfer

• Maintain open communication even after payment

Conclusion.

Land investment has the power to transform your life, but just like in life, land investment also requires a strong foundation before making that first investment move. Land investments have the potential to secure your family’s future, grow wealth and also open opportunities for generations to come. While all the above is foreseeable, making land purchases requires patience, careful research and informed decision-making. This is why understanding and considering these ten key factors is important when buying land in Kenya.

The writer is the CEO of Username Properties Ltd.

Across Kenya, small small businesses are the engines that keep daily life moving. They are also, in many cases, running on instinct. Records sit in notebooks, stock is tracked mentally, sales are remembered rather than recorded, and decisions are often made without a clear picture of what is actually happening in the business.

For Kenyan entrepreneur Ken Gitonga, this was not just something he observed. It was something he experienced firsthand.

“The idea for StockApp started from a very personal experience, my uncle, who runs a hardware store, asked me for a way to manage his business better,” Gitonga says. What he found was not just disorganisation, but a lack of visibility.

“Every time he stepped away and came back, things were unclear. Stock records did not add up, sales were difficult to track, and it was hard to know what was really happening.” That experience quickly pointed to something much larger.

This is the reality faced by millions of MSMEs across Africa. These businesses employ nearly 85 per cent of the non-farm workforce, yet many still rely on manual processes to run their operations. This approach limits their ability to grow, and it is not sustainable if you want to scale.

In its early stages, StockApp was shaped by direct engagement with small business owners.  “Most businesses struggle with three fundamental challenges. The first is lack of structured data. Many cannot accurately track inventory, sales, purchases, profits, or expenses.”

The second is visibility. “Owners are making decisions without clear insight into what is working and what is not. They do not always know which products are performing or where they are losing money.”

The third is fragmentation. “If they are using digital tools, they are often using several apps that don’t talk to each other. That creates more confusion instead of solving the problem,” Gitonga explains.

These realities informed the direction of the platform; one system where everything comes together. From the beginning, the focus was on building something usable.

“We designed StockApp with the understanding that many business owners are not technology experts. They just want tools that help them run their businesses better,” Gitonga says.

The platform brings together stock tracking, sales, expenses, supplier management, staff monitoring, and even online selling into a single environment.

“Everything is designed to mirror how businesses already operate,” he explains. “The goal is to make it feel simple and natural.”

Today, StockApp is used in more than 70 countries, a reach that reflects how widely shared these challenges are.

“The problems we are solving are universal. Whether you are a small retailer in Nairobi, Lagos, or Manila, the challenges are very similar,” Gitonga says.

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Much of that growth has happened organically.

“Entrepreneurs share tools that work, and that has been a big part of how we have expanded,” he adds.

That traction has also been recognised within the local innovation ecosystem. StockApp is part of Safaricom’s Spark Accelerator Cohort II, a programme supporting high-potential startups with mentorship, funding, and access to market.

At the core of the platform is its ability to make business data usable. “The AI assistant analyses sales patterns, inventory movement, purchasing behaviour, and cash flow,” Gitonga explains. “It helps business owners understand how their business is performing.”

The next step is already in progress. “We are moving towards AI that not only gives insights, but also takes action,” he says. “Things like suggesting reorders, generating reports, and supporting day-to-day operations.”

For many businesses, the impact is immediate.

“One of our clients, Joy Pinky Stores in Diani, runs two retail outlets. After adopting StockApp, she was able to manage both stores and access all her reports directly from her phone,” Gitonga says.

The difference was clear. “For the first time, she could see her sales, stock levels, and overall performance in real time.”

Beyond Kenya, similar stories are emerging. “In Zambia, one of our clients is opening their 13th branch,” he adds. “They have told us that being able to manage everything from one platform has made that growth possible.”

These outcomes extend beyond individual businesses, as each expansion creates jobs, supports families, and strengthens local economies.

Expanding into multiple countries has not been without challenges. “There are differences in regulations, business culture, currencies, and infrastructure,” Gitonga says.

To navigate this, the company is testing a more localised model. “We are piloting an agency model, similar to franchising. “We partner with local operators who handle customer-facing activities like sales and support, while we focus on the technology, ” he adds.

The model is currently being tested in Tanzania, with plans to expand into more markets if successful.

As more businesses digitise, trust becomes critical. “Data security is a fundamental priority for us. We have implemented secure infrastructure, encryption, access controls, and continuous monitoring.”